Exposure isn't a form of Currency.
Updated: Apr 4, 2022
We all know the importance of forming relationships and partnerships.
And when you’re first starting out, you need to do a few things to get your name, your brand, yourself out there.
And doing things here and there as a way to give back is great and amazing and something you should put into your long-term business practices.
But, please remember,
chill don’t pay the bills.
Exposure bucks need to add up.
There are professional ways to ensure that when you’re being offered “exposure”, there is social proof to back it up.
Make sure you’re not being taking advantage of.
Need a professional way to handle these request?
When approached ask questions like, :How measurable is this exposure and on what timeline can you deliver?"
Then ask them to quantify that into an actual monetary value.
After they put a price on it, let them know that’s your price.
I’m pretty sure they will start rethinking how work, works.